THIS IS US
ASSEMBLED AROUND AESTHETICS
AAAUNBRANDED®
MISSION
FASHION AS A PROJECT
AAAUNBRANDED®
VISION
WORK AROUND PEOPLE, THEIR WORLD, THEIR ENVIRONMENT, THEIR HABITS, THEIR HOPES, CREATING DURABLE OBJECTS THAT GO BEYOND A SEASON, THROUGH A FUSION OF FASHION AND DESIGN, THINKING TO LEAVING A SIGN OF DEEP AND LASTING BEAUTY
YOU CAN LET YOUR SHOES TAKE YOU AROUND OR BE THE ONE THAT WALKS THEM
IF YOU ASK A FASHION DESIGNER WHY A GIVEN SHAPE WAS SKETCHED, OR WHY SPECIFIC MATERIALS WERE CHOSEN, IT WILL BE NEARLY IMPOSSIBLE TO GET A CONCRETE ANSWER. CREATIVITY IS THE FORCE THAT BRINGS SOMETHING NEW TO LIFE, SOMETHING THAT IS IMAGINED IN THE MIND’S EYE TO INSPIRE EMOTIONS IN THOSE WHO SEE AND EVENTUALLY WEAR THE RESULTING CREATIONS.
THE COLLECTIONS OF AAAUNBRANDED® HAVE A LIFESTYLE APPROACH. SHOES, SNEAKERS AND COSMETICS ARE DESIGNED AROUND PEOPLE. OBJECTS AS EXPRESSION OF A STYLE OF LIFE, A WAY OF BEING UNIQUE AND OUT OF THE CROWD WITH A TOUCH OF IRONY.
THE SENSE OF BRAND PRESENCE ON THE MARKET, IS TO MIX TWO OF THE MAIN FEATURES OF THE WORLDS OF FASHION AND DESIGN: COLLECTIVE BEHAVIOR AND THE OBJECT, IN ITS ESSENCE